Explore My Services

Reputation Refresh: A Quick Start Marketing Assessment

This program is a starting point for companies that want to uncover marketing opportunities and position themselves as the industry leaders they know they can be. If you're unsure whether your current messaging is resonating—or you're ready to bring more customers into your orbit—this assessment is an excellent first step.

Interested in starting with a Marketing Assessment?

Let’s talk about whether this program is right for your company.

Features

  • Website audit focused on messaging clarity and customer perception

  • On-site or virtual employee interviews conducted over one or two days

  • Final deliverables include a written assessment report and an executive debrief with key decision-makers

  • Customizable format depending on company size, location, and existing marketing materials

Who This is For

Small to midsize manufacturing companies with lean marketing teams (sometimes just one person) and limited resources to execute their content vision.

This is often the beginning of a longer-term engagement to build and implement a sustainable content marketing strategy.

Benefits

  • Fresh perspective from an informed outside voice

  • A clear path forward and the confidence to pursue it

  • Greater employee alignment and internal engagement

Advisory Services

Advisory services are designed for teams and leaders who want to explore how smarter content marketing could support their goals — or who need expert guidance ahead of a key meeting, pitch, or strategic decision.

Interested in working with me?

Let’s talk about how I can help your company get to the next stage.

Features

  • Kickoff meeting to develop a custom action plan

  • Regular sessions with cadence tailored to your needs

  • Practical recommendations to implement between sessions and drive progress

Who This Is For

Companies ranging from startups looking to gain early traction to well-established manufacturers reevaluating their marketing for new sectors, customer bases, or product lines.

Benefits

  • Advice to help overcome roadblocks and clarify next steps

  • An action plan that feels achievable, not overwhelming

  • Flexible terms with room to adjust scope as your needs evolve

UW students collaborating during sustainable marketing presentation

Workshops

Whether you're leading internal trainings or looking to strengthen team collaboration around sustainability, my workshops are designed to spark new thinking, build awareness, and move ideas into action.

  • Each program typically includes two one-hour sessions delivered virtually:

    • Session 1 builds awareness and knowledge through a presentation and Q&A

    • Session 2 facilitates discussion and planning around how to apply what was learned

  • Workshops are customized with examples relevant to your industry and ideal for small teams (5–20 participants) looking to strengthen their sustainability leadership and employee engagement.

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Julia Freer speaking at an event on sustainability

Speaking Engagements

Looking for a speaker who can connect with your audience and leave them thinking differently?

I deliver thoughtful, relevant talks for conferences, webinars, and university classrooms—each one tailored to your event and audience. Whether you're planning an industry panel, keynote, or guest lecture, my presentations are designed to inform, inspire, and spark meaningful dialogue.

Want to see Julia in action? Browse a selection of past presentations and recorded talks on the Media page →.

  • All topics can be customized for your audience and delivered in-person or virtually, in formats ranging from 20-minute keynotes to one-hour presentations.

    • Event and conference organizers looking for relevant, thought-provoking talks that connect with their audience

    • Professors and educators who bring in guest lecturers to enrich classroom learning and broaden student perspectives

    • Materials for the Circular Economy: Insights for Manufacturers

    • Materials & Sustainability: Perspectives for Global Business

    • Sustainability Messaging that Builds Employee and Customer Loyalty

    • Employee Engagement and Sustainability Leadership

Interested in booking a workshop or inviting me to speak?

Download my Speaker Sheet (PDF) to learn more, or book a call to see if I’m available for your event.

Content Implementation

Strong written content elevates your credibility and connects you with the right audience. Whether you need help executing an existing content strategy or support on a single high-impact project, I offer clear, professional writing that reflects your company’s values and expertise.

Types of Content

  • White Papers: Demonstrate your expertise and guide buyers toward your solution. Download the Manufacturers’ White Paper Blueprint for FREE!

  • Magazine & Journal Articles: Place thought leadership or sponsored articles in relevant trade publications.

  • Corporate Blogs: Keep your brand visible with consistent updates and industry insights.

  • Case Studies: Highlight how your products or services deliver measurable results.

Benefits

  • High-quality content placed where the right people will read it

  • Peace of mind knowing your content is handled professionally

  • Strong potential for placement in respected publications and trade media

Who This Is For

This is ideal for companies with a content marketing plan in place who need a trusted partner to implement it—or for those who know what content they need but don’t have time to write it themselves.

I work with companies across the country — remotely or in person — depending on your needs and location. While remote projects are the norm, I also offer on-site kickoff meetings when appropriate, especially for teams in the Pacific Northwest.

How It Works

As part of content implementation, I can also coordinate directly with journal editors or manage PR outreach on your behalf when needed. Here's what to expect:

  • Step 1: Book a free 30-minute discovery call to talk through your goals and timeline.

  • Step 2: Bring in key team members for a follow-up session where we refine your needs and identify the best starting point.

  • Step 3: You’ll receive a custom proposal. Once approved and signed, we begin your project.

Interested in working with me on content implementation?

Let’s discuss the project or support structure that makes the most sense for your goals. Not sure where to start? My Reputation Refresh or Advisory Services may be a better fit to define your strategy first.

Online Course

A Practitioner’s Guide to Effective Internal Communications for Sustainability

Do you face challenges getting everyone aligned around your sustainability goals? This self-paced course helps you communicate your sustainability message across teams and departments—so your organization can move forward with clarity, confidence, and shared purpose.

free resource

Download the Manufacturers’ White Paper Blueprint

White Paper blueprint and valuable insights for suppliers

Learn how to create a white paper that builds trust, avoids common mistakes, and reaches the decision-makers that matter most.

You’ll learn how to…

↠ Attract the right buyers

↠ Showcase your expertise without overwhelming your audience

↠ Generate more relevant leads

Not Sure Where to Start? I Can Help

Need clearer messaging, stronger content, or better visibility? Let’s clarify your goals and next steps—book a free 30-minute consult.